Packed auditoriums. Stiff name tags. PowerPoint fatigue by day two. If that’s been your franchise event experience before, trust me—I’ve been there too.
Now picture this: a high-level strategy talk while biking alongside another exec who’s literally—and professionally—riding at your pace.
That’s exactly what makes the Service Franchise Summit 2025 something different. It’s about getting out of the boardroom, into the outdoors, breathing that fresh mountain air and connecting with people who actually get it.
This is the only franchise event where masterminding with fellow founders and brand leaders pairs perfectly with an afternoon hiking Midway’s canyons or riding a ski lift into the clouds. Strategy meets adventure. And that mix? That’s where real breakthroughs happen.
Forget Conference halls: A Different Franchise Event
This year’s Service Franchise Summit (June 11–13) isn’t built for the masses. It’s capped at just 50 hand-picked franchisors and brand leaders. That means every conversation counts, and every session digs deeper.
Here are 5 reasons why you should attend the Service Franchise Summit.
You’ll start your mornings with facilitated masterminds, expert panels, and high-impact peer discussions around lead gen, franchise development, systemization, marketing, and tech that moves the needle.
Each morning kicks off with expert-led sessions designed to cut through the noise. Dive deep into actionable strategies that will help you generate more leads, boost franchise sales, and streamline operations. These aren’t just talks; they’re interactive masterminds where real challenges meet real solutions.
And then—unlike any other event on your calendar—you’ll take that strategy and let it breathe.
Afternoons are reserved for shared experiences:
- Trail biking that turns small talk into real connection
- Ziplining through pine trees with future business partners
- Lakeside chats that spark the next big idea
You’ll get some of the best business advice not from a stage, but when you’re five miles into a hike or laughing over a campfire.
What You’ll Take Home (Besides a Tan)
Yes, there will be fresh air and adrenaline. But don’t forget, this franchise event is also about results.
You’ll leave with:
- Refined growth strategies built specifically for service brands
- Stronger franchisee engagement frameworks
- Better systems for lead flow, automation, and brand consistency
- Genuine relationships with other high-performing operators
- A mindset that’s refreshed, re-energized, and ready to scale
The SFS’s main thing is transforming how you think about growth, leadership, and long-term success. The usual business card exchange doesn’t get you that.
And don’t just take our word for it: “Leave your dress shoes at home. Just bring your smile, a notebook and some good shoes.”
Be sure to check the weather forecast for Midway when packing.
All-Inclusive, All-About-You
The summit team has thought of everything, so learning and connecting can become your top priorities in this franchise event.
Every registration includes:
- All workshops and mastermind sessions
- Curated networking events
- Guided adventure activities
That means all you have to bring is an open mind and some breathable gear.
Add some Storytelling to Your Franchise Growth
Fly in a day early on Tuesday and spend just 60 minutes with FranchiseFilming to walk away with more than just some nice lighting and a few takes.
We’re talking about 30+ polished, short-form videos designed to showcase your expertise, tell your story, and elevate your thought leadership. Oh, and you’ll get a fresh new headshot too (because that LinkedIn pic from 2017 isn’t cutting it anymore).
Whether you’re building your personal brand, attracting new franchisees, or just looking to have content that actually reflects how far your brand has come. This is your chance to do it right, and do it fast.
Rates are TBD and not included in your ticket.
How Franchise Growth Should Feel
If you’re a service brand operator who’s tired of the same old sessions and stiff hotel conference rooms, this is your franchise event.
Mark your franchise show calendar for June 11-13, 2025, and prepare for an experience that blends strategic growth with unforgettable adventure.
Service Franchise Summit 2025 is your chance to level up your business and your thinking in the same trip. It’s a chance to clear your head, sharpen your focus, and come back with a plan. And a few trail stories too.
For more details and to secure your spot, visit the official summit website.
