10 Ways to Impress Customers: Make a great first impression on the phone

Posted on Jul 3rd 2019

Whenever you make an outbound sales or customer service call, you have about 7 seconds to make a great first impression. How you set the tone in this 7 seconds is critical to both how the rest of your phone call goes and how your business is experienced by your customer (and potential customer) base. 

It is essential to have both superb phone etiquette and a great opening line in order to make a great first impression and engage your prospect. In this article, we’ll cover the 5 essentials of proper phone etiquette as well as 5 more advanced ways to open with an engaging line and leave the prospect on the other end with a sense of trust and connection.

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8 BEST Ways to Increase Your Online Close Rate

Posted on Jun 14th 2019

Increasing your conversion rate is the foundation of higher sales volume and better sales performance. A higher conversion rate reduces internal costs per sale, increases your marketing ROI, and frees up more time to focus on doing the things you love (both within your business and your life).

This article will outline 8 proven strategies to help you increase the close rate of your cold and warm leads.

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Using Video to Engage Clients

Posted on Apr 16th 2019

Did you know that using video to engage clients on a landing page can increase conversion by 80%?

Additionally, combining video with full page ads boosts engagement by 22%!

There is a valuable opportunity for your business to implement video in your sales and marketing efforts to engage clients.

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SAM Cures Lead Follow-Up Blues [Absolute Air Success Story]

Posted on Apr 9th 2019

Lead follow-up blues are a thing of the past for Absolute Air, a home service business in Utah County, UT that has increased its new lead closing ratio from 15% to 45%+. This is a solid 3X increase.

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7 Best Email Greetings

Posted on Apr 2nd 2019

Do you have the same problem as me? The problem of slow-onset anxiety when drafting an email and you aren’t sure what the best email greeting should be for your recipient.

Is “Hey” too relaxed, is “Dear” too formal, is “Morning!” too cheery (especially if it’s a Monday morning)?

If you don’t have that problem, teach me your ways.

If you do have that problem, you have come to the right place.

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