Revolutionizing Franchise Growth: The Maids' 300% Sales Leap with ClientTether

The Maids has been synonymous with excellence and innovation in the home cleaning industry since 1979. With a unique 22-step cleaning process and a robust presence across the U.S. and Canada, they have established themselves as a leader in residential cleaning services.

The Challenge

Despite their success, The Maids faced significant challenges in franchise development, primarily due to an outdated franchise CRM system that relied heavily on manual processes and basic email communications. This approach resulted in slow lead response times and inefficient lead engagement, ultimately hindering their growth potential.

Recognizing the need for a change, The Maids partnered with ClientTether, a move that proved to be a game-changer. ClientTether’s advanced automation platform perfectly fit The Maids’ need for a more sophisticated and efficient system.

The challenges The Maids faced were complex. The manual outreach tasks, coupled with their basic CRM tools, resulted in reduced productivity and responsiveness. The need for immediate and personalized engagement with leads was a major drawback in their previous system, impacting their ability to convert inquiries into qualified franchise candidates.

“We had to leave our previous CRM because it couldn’t show us where we were losing candidates and conversions per stage in our sales process. I needed the data, the board wanted it, and they couldn’t provide it”, said Ken Doty, Chief Development Officer at The Maids.

The Solution

ClientTether addressed these issues head-on with streamlined solutions. Its automated lead engagement system ensured rapid and personalized communication with potential customers, greatly enhancing lead conversion opportunities. This partnership was able to transform the franchise development team’s approach by automating 70% of tasks previously done manually.

This strategic shift was crucial in streamlining The Maids’ franchise sales growth. The efficiency of ClientTehter’s CRM platform in managing and automating communications meant that franchisors could focus more on strategic growth and less on administrative tasks, contributing to rapid franchise development.

Furthermore, ClientTether’s real-time monitoring tools and dynamic dashboards gave The Maids critical insights into franchise development, enabling them to make informed, data-driven decisions. This significantly impacted their impressive growth.

In the customer’s own words

“ClientTether grew our franchise sales by 300% in 14 months”, said Ken Doty in their testimonial. “ClientTether allowed us to take care of every lead in a very timely fashion. That improved our close rate. That improved our engagement rate. And candidates are responding a lot more positively to our team”.

Check the customer’s words and read more reviews on SoftwareAdvice.

Are you looking to elevate your franchise’s sales performance?

ClientTether is committed to providing cutting-edge, automated solutions tailored to your unique franchise business needs.

Contact us today to explore how we can help your business soar to new heights.